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ExpoLink

Brand identity and company profile for a UAE trade company

Services

Logo design, Brand identity, Company profile

Category

Brand Identity

Client

ExpoLink, Dubai

Overview

ExpoLink is an import and export company in Dubai. Its mission is to make cross border trade seamless.

My role

I designed the brand identity and the company profile.

What I designed

  • Logo mark based on crossing routes

  • Green and navy palette with Beyond Borders type direction

  • Brand pillars: cross border, beyond, seamless

  • 12 page company profile

Approach

The mark is two paths meeting in the middle, a direct picture of trade between two markets.

ExpoLink company profile pages